Keeping an Eye on the 2024 Cybersecurity Landscape


2024 is a year where advanced AI tools and social engineering tactics will change the landscape throughout cybersecurity. A fresh wave of emerging trends are set to appear where governments, businesses, and individuals will have to get to grips to avoid potential cyber threats.

Cybersecurity AI Expansion

The role of Artificial Intelligence in cybersecurity will expand in 2024, encompassing automated responses and predictive analytics. With a focus on preventive measures in advance, AI will anticipate all future potential cyber threats by analyzing a mixture of historical data and current trends.

By integrating AI into cybersecurity applications, organisations can improve threat detection and incident response, identifying anomalies or deviations caused by potential security threats. That means previously undetected attacks can be seen – especially with them becoming overly sophisticated.

AI’s capability to analyze large volumes of data and identify patterns will play a pivotal role, especially with it being a large part of cybercriminal toolkits. Expect AI to become a mainstay.

Spread of Disinformation

As we all saw in 2020, the instigation of an election year becomes the ground for social engineering and disinformation campaigns – and 2024 will be no different.

Political tensions fuel efforts to manipulate public opinion and undermine the entire political process. We all witnessed how crazy people became from the spread of misinformation, and cybercriminals exploit societal divisions using more sophisticated social engineering tactics to spread that misinformation. In the US alone, over $10.3 billion was lost to online scams in the last year, emphasizing a need for more stringent employee security awareness training, including exercises in identifying social engineering tactics and phishing attempts.

Open-source intelligence tools will see a rise in 2024 to root out network vulnerabilities as a preventive measure in combatting threat actors.

Ransomware Escalation

Ransomware will continue to be one of the most considerable 2024 threats, becoming more complex and aggressive. Damages from cybercrime are projected to exceed over 10 trillion globally by 2025.

That projection highlights an urgent need for robust backup strategies, employee training, negotiation expertise, incident response planning, and cyber insurance. Processes such as penetration testing, network integrity validation, and identifying unauthorized activity should be company-wide tasks in 2024, helping to monitor suspicious behaviours.

With 2024 destined to bring increased complex cyber threats, companies need to focus on more advanced mitigation strategies and understand them, utilising the best practices and collaborations with outsourced cybersecurity agents to ensure the best defences.

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