What the Market Is Saying at the BDA Whitehall Event In London Today, Anna Parrish – Big Data Marketing Leader UKI.

While IOD is in top gear in the US, the UK team have been taking part in the Big Data Analytics Conference in London.  So what have the delegates been talking to the IBM team about in the UK?  Well, clearly the focus has changed from a year ago – most organisations seem to have an understanding of what Big Data is about and are now trying to understand how to apply it. Continue reading…

ETU Appliance makes UK launch at Big Data Analytics 2013.

ETU will launch their dedicated Hadoop Appliance at Big Data Analytics 2013 in partnership with GNR Corporation. Etu is a product designed for running Hadoop jobs that enable enterprises to process Big Data on the same cluster scale with a five times the performance performance compared to traditional self-installed appliances. The Etu Appliance from GNR Corporation is a high-performance product offering large enterprises a simple and efficient way to access big data which is totally scalable. Continue reading…

Logi Analytics Accelerates its Big Data Capabilities with Hortonworks Partnership

Company Connects to Hortonworks Data Platform to Perform Big Data Analytics

Logi Analytics, the authority on embedded analytics, today announced its support for Hortonworks, a leading contributor and provider of Apache™ Hadoop®. Together with the Hortonworks Data Platform, Logi Analytics customers can store large amounts of semi-structured and unstructured data, explore this data via a direct connection, and rapidly deploy mission-critical analytics. Continue reading…

Forget big data: what we need are big answers claims Harper Reed, CTO of President Obama’s re-election campaign

What’s more important: the amount of data you manage to collect, or what you do with that data? Is it better to gather as much information as possible, or to use a smaller amount of information more effectively? Well, according to Harper Reed, CTO of President Obama’s re-election campaign, it’s not the big data that’s important; it’s the big answers this data gives you. In short, effective analytics are the key to success and the only way to gain true and accurate insight. Continue reading…

IBM big data analytics software helps to identify piracy and copyright infringement

Big data has proved to be pivotal for business and enterprise. Access to real-time information has given insight and has been vital in driving growth and improving cost-efficiency. However, big data analytics is also proving to be a boon in more unusual sectors of the market. It’s has proved to be valuable in both the sports and healthcare sectors, and now is earning its corn in the UK film industry. Continue reading…

Big Data Analytics, 2013: don’t miss the opportunity to book your place on the big data analytics event of the year

Whitehall Media, the UK’s market-leading business-to-business multi-platform media group, will be hosting our second Big Data Analytics conference of the year in a few weeks’ time. Big Data Analytics, 2013 – the next frontier in innovation and competition for the large enterprise sector. BDA, 2013, will be held at the Hotel Russell, London, on 7 November, and promises to be one of the year’s most prestigious Big Data Analytics events. The Conference is sponsored by a number of industry-leading companies like Pentaho, Terradata, Dell, QlikView, Informatica, Talend, Logi Analytics, Mu Sigma, Gavurin, Actuate, Jaspersoft, Busho, Horton Networks, Steria, Hexaware, Splunk, Strategy Companion, Datawatch, Fusionex and 10Gen, and partnered with SNIA and ComputerWeekly.com. We look forward to welcoming all our colleagues in the industry to what will be a fascinating day of discussions and interaction. Continue reading…

Big data analytics: making leisure a pleasure

If you thought that big data analytics was the exclusive preserve of business and enterprise, then maybe you should think again. Big data analytics is also the driving force behind a leisure phenomenon that many of us actively participate in. 25 million enthusiasts worldwide will take part this season in fantasy football leagues. It’s estimated that this footfall will generate $1.1 billion in revenue through active participation and advertising, but few people actually appreciate that it’s big data analytics that is making our leisure a pleasure. Continue reading…

Big data analytics is the key to identifying ‘breakthrough relationships’ and improving profit margins in retail

What practical and useful role does big data analytics play in a retail environment? Well, according to most experts the answer is a significant one. Retail executives are all acutely aware that because of the influence and proliferation of big data they have the power and sophistication to analyse the world around them and are now able to quickly identify new customers. Big data analytics helps businesses break down demographics and spending habits, so that they can better-target those consumers most likely to patronize their businesses.

However, according to Experian QAS, big data also plays another vital function: it helps businesses identify which customers are likely to stay true. Experian believes that it’s vitally important for retailers to use data to improve relationships with their existing patrons. Advanced data analytics can help companies work out which, of all their current customers, will remain most loyal? Identifying loyal shoppers can be incredibly beneficial for retailers: knowing which customers will likely spend the largest amounts over the longer term can help businesses refine their marketing strategies to maximise income. TechRepublic has claimed that the key to improving profit margins in retail is the concept of “breakthrough relationships.” TechRepublic argues that as not all customers are created equal: big data gives business the ability to quickly identify their biggest spenders.

John Weathington, president and CEO of management consulting firm, Excellent Management Systems, believes that the retail industry has finally come to two significant realisations: firstly, relationships are just as important as products and services, and secondly, companies can make “breakthrough” positions by dominating specific markets:

“The cultivation of a fiercely loyal market starts with an executive decision to offer breakthrough relationships,” Weathington said:
“Any decision that involves breakthrough positioning cannot be made capriciously – with it comes a commitment to install the key capabilities required to support it, which in this case, involves a sizable investment in big data analytics.”

However, he believes that it’s important that companies work to ensure data quality before they identify their loyal customers. If retailers proceed in these initiatives with incomplete or inaccurate information, they could be missing out on a significant portion of potential profits. He believes that before they begin to optimize their marketing approaches, vendors must start with only the purest information derived from the most reliable and robust data sets.

Elastic Analytics: end-to-end business intelligence and big data analytics solution available via AWS will address the growing problem of big data management claims Capgemini

Big data management is a growing problem facing businesses around the world. Many businesses hold vast reserves of unstructured and often unprotected data, and struggle to extract the necessary information that will deliver the greatest business advantage. Several companies have identified that
solving this big data problem represents a key opportunity, but few have come up with a workable solution as yet. Firms like SAP have offered new analytics tools through its HANA platform which it hopes will help businesses better-manage the ever-growing amounts of data that are coming on-stream. The German software firm originally loaded its HANA analytics database platform as an enterprise cloud service into the cloud in May. HP has also taken interest in the market, and warned earlier this year that companies will need to move their systems into the cloud if they hope to compete in the new landscape.

Technology and outsourcing services firm, Capgemini, is the latest company to enter the sector. It has unveiled a new service for firms to help better manage the ever-growing amounts of data, by utilising Amazon Web Services cloud computing platform. Capgemini claims the Elastic Analytics services will offer customers an end-to-end and big data analytics solution and will support most leading business intelligence (BI) software packages. Moreover, AWS’ adaptable nature makes Elastic Analytics one of the most flexible and cost effective big data solutions available.

Capgemini senior vice president for business information management, Scott Schlesinger, said in a statement:

“Organizations are continuously looking for optimized solutions that deliver shorter time-to-value advanced analytics. AWS is a highly adaptable and extensible platform that rapidly offers organizations the ability to launch and sustain their advanced analytics initiatives.”
According to Lanny Cohen, global chief technology officer at Capgemini:
“Organizations are struggling with the deluge of data and the ability to rapidly respond to new demand for insight from their business users. Cloud offers a way to deliver solutions quickly but BI and big data infrastructure is complex to set up.”
“Capgemini partners with the leading cloud providers globally, and most recently has worked closely with AWS to create Elastic Analytics, a new end-to-end business intelligence and big data analytics solution available via AWS, to directly address this need.”