Season’s greeting from the staff at Whitehall Media

So we’ve reached the end of yet another year, and what a year it’s been. We’ve been so busy over the last 12 months doing what we do best, that the year has literally flown by. Still hard work never hurts anyone: it keeps us focused and that means we’re in a better position to deliver what our clients and sponsors want. Still, we’re sure that like us you, too, are gearing up for the Christmas break, and looking forward to spending some quality time with family and friends. So we’d like to take this opportunity to wish all our clients and sponsors the very best for Christmas. We hope each and every one of you has a happy Christmas, and a healthy, peaceful and prosperous New Year. Enjoy yourselves, but not too much, as the hard work begins again in earnest at the start of January. Continue reading…


What big data trends will be making the headlines in 2013?

It you believe that the winner of the Thanksgiving weekend-shopping bonanza was retail then think again. There may have been a record number of online sales on Black Friday in the U.S and on Mega Monday on this side of the pond, but the real winner, according to Darryl McDonald, executive vice president Applications, Business Development & CMO for Teradata, was big data. In fact the true importance of the weekend was that it simply underscored the impact that big data and deep analytics have on retail. Sales may have surpassed expectations but what is clear is that data-rich e-commerce was the biggest winner of all. But where does big data go from here? After such a resounding success how will big data continue to impact on the business landscape in 2013?

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The Cabinet Office announces the launch of a new Cyber Defence reserve force

It perhaps shouldn’t come as too much of a surprise that the Cabinet Office chose Mega Monday to announce the launch of a new Cyber Defence reserve force to deal with the growing threat of computer crime. Run by the Ministry of Defence, it will allow the armed forces to ‘draw on the wider talent and skills of the nation in the cyber field.’

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