Whitehall Media: Public Sector enterprise ICT and government ICT strategy, 2012

Whitehall Media is the leadingorganiser of strategic,content-focussed public sector conferences and events for Government, Businessand Industry across UK. We are a business-to-business multi-platform media group, whose brands inform, inspire and connect within the sectors we operate in.  We aim to deliver a high quality, content-focussed public sector conference programme that addresses high level strategic issues within the market places in which we operate, and to offer practical and technical information through seminars and One to Ones. Continue reading…


Whitehall Media the only place to be for Big Data Analytics professionals in 2012

The world is changing at a quicker pace than ever before, driven largely by the power of the internet and our seemingly-unquenchable thirst for data. The increasing volume and detail of information captured by enterprises, the rise of multimedia and social media will only continue to increase, and will undoubtedly fuel exponential growth in data for the foreseeable future.Information may be critical, yet organisations often struggle to mine this data as effectively as they might. Yes, every business understandably wants to gather data to gain a competitive edge and expand into new lucrative markets, but is your business really making best use of this knowledge? Is your company in control of this ‘big data’ wave and controlling and exploiting the data to deliver maximum advantage? However, the buzzwords ‘big data’ and big data analytics can often be misunderstood and interpreted in too narrow a way: big data isn’t just about the information acquired from outside a business: it also refers to information from within the organisation itself. If a company can combine these two diverse data sets effectively, and analyse the information usefully, it will be in better position to not only be able to ask questions about what is likely to happen in the short to medium term, but also receive better and more accurate answers than has been possible previously.  2012 promises to be the biggest year yet for the big data analytics sector and Whitehall Media is determined to take the lead. Continue reading…